Platforms make services faster, better, cheaper, and more omnipresent. Platforms are based on modularity and are the antithesis to big, one-off, bespoke capital investments. — By Atif Ansar and Bent Flyvbjerg Platforms start small but become big by growing incrementally, i.e., with no big leaps involved. It is not that platforms are less ambitious than quantum leaps. In fact, once a platform matures, it may easily get exponentially bigger than anything thought possible by a…